How to Find the Best Times to Pin For Massive Blog Traffic

Hey mamas!

It’s that time of the year again! I’m doing my 12 Days series again this year. Last year, I posted for 12 days straight of free resources like Tailwind Tribesplanners and more.

This year I want to do something a little bit different. I want to share some pin-tastic Pinterest tips! Pinterest is my BFF and I realize I don’t talk about “her” much on Twins Mommy.

So, for the next 12 days, I’m going to be sharing some Pinterest tips to help you grow your blog traffic, list, and income.

Day 1: An Easy Way to Find Keywords for Pinterest Descriptions

Day 2: What You Need to Know About Pinterest Hashtags

Day 3: What Are Pinterest Sections And How Do You Add Them to Your Boards?

Day 4:  4 Ways to Get More Saves on Your Pins

Day 5: 5 Big Pinterest Mistakes Bloggers Might Be Doing

Day 6: 5 Ways Any Blogger Can Make Money on Pinterest Today

Day 7: 5 Poppin’ Pinterest Podcasts for Bloggers

Day 8: 4 Pinterest Tools to Help You Grow Your Blog Traffic

Day 9: 3 Easy Ways to Grow Your Email List Using Pinterest

Day 10: How to Find the Best Times to Pin for Massive Blog Traffic

Day 11: 5 Top Pinterest Myths That Everyone Believes

Day 12: 5 Ways to Get Your Pinterest Profile Ready for 2019

For today I want to talk about how to find the best times to Pin.

When creating your pinning strategy, knowing when the optimal time to pin is important.

This means your target audience will have a greater chance of seeing your pins than if you pinned at any time of the day. And you know what?

Pinterest is looking for when user engagement is the highest as a metric to rank your pins. So, if your pins are pinned at the optimal time, it’s likely to get in front of your audience for engagement (close-up, click or save).

When this happens, you are sending a good signal back to Pinterest. It’s effectively saying, “look, my pins are getting tons of engagement from pinners.”

Pinterest will take notice and rank your profile as more authoritative – something I teach in my Ready Set Blog For Traffic course.

That’s exactly what you want! Here is how to figure out your best time to pin.

1. Pin for 30 Days

First, things first – you need to have history on Pinterest to create a baseline of when your audience is on Pinterest.

What should you be doing during those first 30 days as a new Pinterest user?

  • Get on the platform every day and manually pin
  • Create multiple boards relevant to the audience you want to attract
  • Optimize your profile for searchability
  • Join group boards to grow your reach
  • Promote your Pinterest profile on Facebook, your emails and on your blog
  • Sign up to a Pinterest for business account

Give Pinterest signals of your performeance on thier platform. How often do you pin or how often are you on their platform?

Being on Pinterest every day for the first 30 days will also help you attract followers and your ideal audience.

2. Check Your Google Analytics

Google Analytics looks at the users on your blog. Since you’ve been focusing on using Pinterest to drive traffic, Google Analytics can give you the best times your audience is on your blog.

You can view when users visit on Google Analtyics’ Homepage.

As you can see, most of my audience checks out my blog on Monday or Tuesday from 10 am onward. So this tells me that I should probably pin more on those days and be on the Pinterest platform manually pinning as well.

Looking at your Google Analytics can help you figure out the best times to promote your posts on social media.

3. Use the Best Time Stats as Reference

You can also look at the stats of the best times on Pinterest for all pinners to pin. Use this as a general guideline since this isn’t telling you YOUR best time to pin.

According to Quicksprout, the best times are:

  • Best Day: Saturday
  • Best Time of Day: 8-11pm (not sure if this is Eastern or Pacific?)
  • Other Best Times: 9pm, 2-4pm EST, 8pm-1am EST
  • For Fashion Bloggers: 3pm

In general, the best times to pin are late at night and on the weekends. So this can bet the time you start pinning your pins or scheduling your pins.

4. Use Tailwind

Tailwind is an automation scheduler for Pinterest and Instagram. What’s so great about Tailwind is their SmartScheduler which tells you when your audience is on Pinterest!

When constructing your schedule, you’ll have to put in some times manually first. Tailwind doesn’t know your profile on Pinterest or your audience.

I would give Tailwind around 2 weeks of consistent pinning (that you schedule) to figure out optimal and highest engagement times. These are indicated by the green-dashed time slots in your schedule.

From that point on Tailwind will populate suggested optimal times to schedule your pins. You don’t have to use all their suggested times – if you did, you’d be pinning a lot!

But, you can add one or two suggested time slots here and there or create a new schedule.

There Ya Go!

This is day 10 of 12 Days of Pinterest Tips for Grow Your Traffic, List and Income! I hope you are enjoying the series! I’m loving writing it!! 🙂

Please pin me!

Now, it’s your turn – tell me when your best time to pin is!

Leave a Reply


Such a great post! I just finished your Ready, Set, Blog course and it was so helpful! Pinterest is a great platform for marketing!!Reply to Emily
Hi Emily, Wow! Thanks so much! Glad you enjoyed RSBT!Reply to Elna
Thanks for helping so many bloggers out with your posts.Reply to Cleange
Hi! You’re welcome! So glad you found some great tips on Twins Mommy!Reply to Elna
Thank You! This was very helpful!!Reply to Denise
This is a great post, Elna! I searched on Google for “best time to pin on Pinterest” and I landed on your website. I don’t really understand the Eastern or Pacific times very well because I live in Nigeria and the time zone is very different and confusing. I tried converting the time myself but then I got lost and wasn’t sure if I was right or wrong. Do you know of any time converting tool or app that might be useful to me? Thank you so much for your time!Reply to Jennifer
Hi Jennifer, Thanks so much for coming over to Twins Mommy! As for a time converter, try this one: to Elna
Oh! Thank you so much, Elna. This means a great deal to me. You’re a total lifesaver!Reply to Jennifer
Really digging the 30 day reference period Elna. This gives you the proper timeline for getting a clear idea for the proper Pinning times. Gotta keep at it for a bit to be thorough with your data. Tweeted for you. RyanReply to Ryan
Hey Ryan! Great and thanks for stopping by! Yeah, the timeline for pinning is something to think about. And to do that, you need to know your audience and WHEN they will most likely be on Pinterest!Reply to Elna
Hi Elna, Thanks for these great Pinterest Tips. I am still learning about Pinterest so you may imagine how helpful is this article for me. On the other hand I am from the East and The last months I have notized that another good time for pinning is between 6-8 am.Reply to Darmendra
Hi Darmendra, Thanks for stopping by! Good to know that in different parts of the world, the optimal time to Pin is different! Glad you know your pinning time!Reply to Elna
Hi Elna, Great Pinterest tips! I’m always looking at my Google Analytics to see the best time of day, but here’s my question: WHICH time zone? My viewers are all over the world….Reply to Jilly
Hi Jily! Thanks! As for time zone, I guess that’s based on your Google Analytics profile! It will show you the times in your time zone people are on your blog.Reply to Elna
Hey Elna! I’m still figuring pinterest marketing out. Your tips have been helping a lot. I have seen there is an Analytics feature on the business profile for pinterest. You can see a lot of useful data there. I haven’t checked with Google Analytics, and that’s a smart idea. Thank you for sharing! Best regards! 😀Reply to Freddy
Hi Freddy, Yeah, Google Analtyics tells you a lot about which pins are driving the most traffic as well as when your people are on your blog. I was surprised that most traffic was on Monday and Tuesday. Last time I checked (probably 8 months ago) Thursday was the big traffic day. I’m happy that I have to big traffic days now!Reply to Elna