Tailwind Review + Tutorial 2024 (Best Features, Pricing & Honest Tailwind App Review)

Is Tailwind any good in 2024?

I’ve been hearing a lot of talk about Tailwind app lately ever since the Google updates have been wiping out entire websites and businesses.

With a Tailwind review, I want to help you find out, is Tailwind really worth it?

How is it helping them grow their traffic? What’s the big hype about this social automation tool?

This is how I thought about it too before I started using the Tailwind app. See, before Twins Mommy I started Elna Cain.

I didn’t invest in any social media scheduling tools; just pinned when I wanted, tweeted here and there and posted on Facebook when I had time.

No big deal. My traffic slowly grew and in the two years of it being up, I had around 12k pageviews. But, when I started Twins Mommy, I wanted to try something completely different.

I wanted to connect with other mom bloggers and grow my blog and I knew I had to get on the Pinterest train to do this.

If you’re thinking about starting a blog, I have a step-by-step tutorial on how to start a mom blog just for you! Make sure to go check it out 🙂

But, because I have twin toddlers running around me, clients wanting their epic posts, a house to take care of and dinner to make each night, I couldn’t sit and pin all day (although I would LOVE to do that…Pinterest is eye candy for me).

I had to find a way to get noticed on Pinterest, since I was working hard at optimizing my presence on that platform without wasting my time.

In came my bae, my BFF, my one and only Tailwind to the rescue.

What is Tailwind?

Tailwind is an app designed specifically for Pinterest marketing and Instagram using a smart schedule.

This tool isn’t just another social media scheduler; it’s a platform tailored for Pinterest (and Instagram) offering automated pin scheduling, analytics, and even a feature known as Tailwind Communities (Tribes) to help increase your content’s reach.

This smart schedule analyzes when your audience is most active and suggests the best times to pin. No more guesswork or random pinning.

And, if you have more than one blog like I do, you can have several Pinterest profiles, making it your all-in-one-spot for marketing your business.

The Tailwind app platform also provides insights about your pins’ performance, enabling you to tweak your strategy accordingly. They also can help you create your own branded plan so that every week is tailored to your brand and business.

It’s like having a personal Pinterest assistant that provides data-driven recommendations to get the most out of your pins.

As a blogger, networking and collaboration are essential, and this is where Tailwind Communities come into play. This feature allows you to join groups of like-minded pinners, where you can share your content and, in return, share theirs.

It’s a reciprocal system that ensures your pins get seen by a broader audience.

By leveraging the power of Tailwind and its dedicated features for Pinterest, you’re not only ensuring a consistent presence on the platform but also giving your blog the visibility it deserves.

There are even other things about Tailwind that make it amazing but I’ll get into that in a bit!

Tailwind Review + Tutorial 2024: My Honest Review

Many Tailwind reviews don’t share the journey of using this platform.

So, I wanted to share my initial growth of using Tailwind app when I started Twins Mommy. The tactics used in this post are still relevant for 2024.

Is Tailwind any good?

Yes! Double yes! The Tailwind app has freed up soo much of my time as a mom blogger. I own several sites and I used Tailwind for every one of those sites!

So, is Tailwind worth it for bloggers? Heck yes!

I wouldn’t have had this fast of a growth without using Tailwind for Pinterest marketing. It’s that good!

My Traffic via Pinterest Before Tailwind

Before I started growing this blog, I had around 84k monthly viewers. I barely pinned and it was erratic for sure.


My Traffic via Pinterest after 3 Months of Using Tailwind

Within 3 months of using Tailwind, my traffic increased by over 360%!! Whoa!

I couldn’t believe the growth. My pageviews went fro 0-18k in three months. Remember when I told you that after two years of blogging on Elna Cain, I barely had 12k pageviews?

Uh. Yeah. Tailwind made that happen.

But, what about in 2024? How are my views now on Pinterest?

Pin analytics for 2023

My views grow daily, I gain hundreds of new followers every week and my impressions reach over 1 million!

For this Tailwind app review, I feel knowing how it can help you grow your email list is important.

I mean, bloggers use Pinterest not only for traffic but also for income!

So, before using Tailwind, I had no subscribers.

I didn’t even have an email service provider and wasn’t thinking about starting an email list at the time.

After three months of blogging and pinning, my subscriber list went from 0-643!

And now in 2024?

Convertkit TwinsMommy email list

I couldn’t believe how fast my list was growing.

For my Elna Cain site, it took ages to get 600 subscribers and with a brand new blog and using the Tailwind schedule to share my posts on autopilot, I managed to get a big chunk of subscribers.

I didn’t try to start monetizing Twins Mommy until a few months after starting this blog, but it really wasn’t going anywhere. I didn’t have a strategy and I didn’t have a lot of affiliate links to share.

So, when I started using Tailwind, I also started using it for my Elna Cain site, and just scheduling my pins (and having a marketing strategy) helped me boost my income for my course.

Then, when I started to hone in on my affiliate income on this blog, I couldn’t believe how quickly I was generating money!

I quickly learned that Tailwind was the perfect tool to help me get my marketing strategy on the right foot.

Currently, I’m using Tailwind marketing and let me tell you that it has a lot more and better features for a scheduling and marketing tool than other scheduling tools.

Tailwind Features

Tailwind totally rocks when it comes to providing the best features to make your life so much easier.

Here are my favorite features I cannot live without.

1. Tailwind Tribes / Communities

Tailwind Communities is like a group board on Tailwind!

They used to be called Tailwind tribe or Tailwind tribes.

You can share your content and get more repins in these communities.

Anyone can join a Tailwind Community – you don’t even have to be a Tailwind user to be in a community!

I love Tailwind Communities because I can go into different tribes and schedule all my pins for others in minutes – all in Tailwind.

On top of that, my reach and repins soar when I use communities.

2. Tailwind Analytics

Tailwind gives you a snapshot of how your pins are doing on Pinterest. It shows you:

  • Your follower growth, how many pins you pin, how many repins you have and likes over the week

  • Your rate of repins overall as well as which boards get the most repins called Board Insights

What’s great is that I can quickly look how my pins and boards are doing and how many new followers I’m getting each week.

  • Pin inspector where Tailwind shows you the total saves, impressions, pin clicks, and clicks for each pin. From this page you can schedule pins.

These Tailwind analytics can help you hone your marketing on Pinterest so that you can pin to the right group boards and find out which pins are getting the most repins/saves so you can schedule those more.

3. Board Lists

If you’re wondering what is Tailwind for Pinterest, this is it!

Board lists are the ultimate best feature Tailwind has. If you’re strapped for time – I mean who isn’t right? – then Tailwind has got your back.

The ONLY way I schedule my pins with Tailwind is with board lists.

I belong to a lot of group boards and it would take forever to pin my pins to each board one at a time.

But, Tailwind recognized that and solved that problem with board lists.

Board lists are lists you create of all the boards you want in that list and then when it’s time to schedule your pin, you just choose which board list it goes to.

Right now I have a board list for each of my blogs and other board lists like:

  • Making money
  • Social media
  • Freelancing
  • Work from home
  • Parenting
  • Mom blogging

If I have a post about Pinterest I can also schedule that for my Twins Mommy board list and my social media list in seconds!

4. Tailwind Suggests Best Times to Pin

If you want your pins to reach the right people, you need to pin when they’re on Pinterest!

Tailwind is able to look at the performance of your pins (after a few days or so) and suggest optimal times in your pinning schedule.

This is called the Tailwind’s Smart Queue.

These times are noted in a green dashed line to help you to schedule pins.

This is a fantastic feature so that you’re not putting your pins out there when no one is seeing them!

If I want to add those time I just click on the time and I’m done!

5. Smart Loop

Another great feature of using Tailwind is their Smart Loop system. 

If you have pins that are doing well (your blog post has a lot of Saves, or in Tailwind, the pin is in Top Pins section), you can schedule these pins using Smart Loop.

This uses an interval schedule (looping) so that your top pins will regularly get seen.

This is FANTASTIC for seasonal content or seasonal bloggers. 

I use Smart Loop for my Valentines Day post and other holiday related content for my other blog, Smart Mom Ideas.

5. You Can Use Tailwind For Free!

If you’re wondering, is Tailwind free, I’m happy to tell you that yes, it is free for the first 100 pins!

Tailwind offers a great free trial to see for yourself how ah-mah-zing this tool is.

Sign up to Tailwind right now and receive your first 100 pins for free!

I suggest you start pinning 10 pins a day so that’s 10 glorious traffic boosting days you can use Tailwind – for free for your small business!!

How much does Tailwind cost?

Tailwind Plus has two low-price plans for bloggers. Tailwind pricing are $9.99/month! One is for promoting on Pinterest and the other for Instagram scheduling.

There used to be the Forever Free Plan offered but it looks like Tailwind pricing has been streamlinedd to only offer the Pro Plus plans.

The plan I have allows me unlimited scheduling and pinning and access to their Tailwind Create for pin/ Instagram post designs, Ghostwriter AI and unlimited pinning to Tailwind Communities.

*New Tailwind Features for Bloggers*

A recent new feature Tailwind has added is the Ghostwriter AI.

In my video I share my honest opinion about Ghostwriter AI for Tailwind.

If you don’t have time to watch the video, I share that there are some good things about Ghostwriter AI. I liked the:

  • Tweet post
  • Pin description
  • General copy

There are dozens of templates you can use for your small business.

After using this feature, I do still think Jasper AI is a winner but I can definitely use Ghostwriter AI in a pinch or when I’m in Tailwind setting up my Pin scheduler.
Tailwind boosted traffic

Why Is Tailwind Different Than Other Scheduling Tools?

Tailwind will and always be the big driver of my traffic since I used it to pin to group boards and group boards have a much bigger reach than my own boards.

There are some huge difference between Tailwind and other scheduling tools. Let’s look at some Tailwind faqs.

1. Tailwind Is an Approved Pinterest Scheduling Tool

Pinterest has officially announced Tailwind as an approved scheduling tool. Buffer is the another approved scheduling tool for Pinterest.

This is big mamas! Tailwind keeps your information private and you don’t run the risk of your account being banned (unless of course, you are using Pinterest in an ill way).

2. Tailwind Has At-a-Glance View of Your Upload Schedule

Do you know what this means? It means you can quickly see which of your pins are scheduled in the Tailwind calendar.

3. You Can Create Pin and Instagram Posts in Minutes

I love the Tailwind Create function! This allows you to create Pinterest graphics and Instagram posts in minutes…and in bulk.

And what’s amazing is there is Tailwind Instagram now!

Yes! You can explode your Instagram marketing using Tailwind!

Upload a stock photo that’s 600×600 pixels (you can size this in Canva if you want)

  1. Add the blog’s URL, title and play around with fonts and brand colors!

Here are some Instagram post creations too!

This is perfect to create your social media post calendar.

3. It’s More Cost Effective to Use Tailwind

What’s awesome about using Tailwind is that you can have unlimited pins for only $9.99 a month (when you pay annually, which I recommend doing to save the most).

4. You Can Use It to Schedule to Instagram

Tailwind has a plan just for Instagram users!

If Instagram is your jam then you can use Tailwind to schedule all your Instagram posts! This will save time in your day!

On your home feed, click on “add Instagram account” to set that up!

Get the Tailwind Extension

Make sure to pick up the Tailwind extension so you can easily schedule your content on the social media platform (Instagram or Pinterest).

You can go to Pinterest, click on a pin and then use the Tailwind extension to schedule posts.


It’s Time to Grow Your Traffic Mama

So, is Tailwind good? Heck yes! And it still works for 2024.

Tailwind has been a big part of my traffic. It’s helped me grow my blog, list and income and I can’t thank Tailwind enough!

If you want to reach more people, get more comments, grow your traffic and more, sign up to Tailwind for free and start scheduling!


Need More Help Growing Your Blog Traffic? Check Out Ready Set Blog For Traffic

Leave a Reply


I Elna, I can not find your tribe in Tailwind. I do a search and type in Twins Mommy and it says not found. I know it there, but how do I find it? thanksReply to Toni
I think in the side bar of Mom to Mompreneur there’s a link to the tribe. Miranda Nahmias is the owner of the tribe, not me!Reply to Elna
This is so helpful Elna! I just recently started using Tailwind and am still trying to figure out how to use it to get the most out of it. I’ll start using those Tribes!!Reply to Susan
Hey Susan! That’s great to know! Have fun using Tailwind 🙂Reply to Elna
Great post as always, Elna. I agree with you 100%. Tailwind is a great game changer. I just began to use it one month ago and I noticed I moved from 3k monthly views to 137k monthly views. I am hoping to get more website visits as that trend is hopeful. Thank you.Reply to Hildah
Nice! Yes, Tailwind is much more important NOW than ever before. With BoardBooster shutting down bloggers have to rely on either Tailwind or Buffer for Pinning automation!Reply to Elna
I just signed up for Tailwind this morning and I’m trying to learn absolutely everything I can before diving head first. I’m SO excited about the idea of board lists!!!!! Ahhh, can’t wait to cut my Pinterest time in half. Thanks Elna!Reply to Taylor
Hey Taylor! Thanks so much and good luck!Reply to Elna
Thanks so much Elna that’s really clear and helpful. I’m just working through ‘Ready Set Blog for Traffic” and I’m creating new pins and redoing old blogs. Can’t wait ti get started with TailwindReply to Jenny
Hey Jenny, That’s awesome. I hope you are finding the pin tutorial helpful!Reply to Elna
Hi, Elna, Can you schedule the same pins to Tailwind for more than one time frame? I would like to know before I start doing this. I am looking forward to this project. 🙂 Thank you. Michelle WilliamsReply to Michelle
I think you can manually set duplicate times in your schedule and then Tailwind will just put a pin in that slot. So yeah you can!Reply to Elna
Hi, Elna, 1. What is the duration for Tailwind’s free trial? 2. What is the monthly cost for the Tailwind subscription? I couldn’t find any info on this. Thank you.Reply to Michelle
Hi Michelle, The cheapest route to go is to pay annually. You pay only $9.99 a month, but an upfront investment. This is ideal as it’s unlimited pinning, which means you can tailor your pinning strategy for what works for you. You may do 50 pins a day, but if you are promoting something like a new lead magnet you may change to 80 times a day. I hope that answers your questions?Reply to Elna
I love reading your blog. I enjoyed your post on taliwind it was detailed really good. I tried taliwind for free and like it better than viraltag and board booster. I believe I will have to try a subscription my manual pinning method isn’t working. It seems like I have to work endless hours just to get 10 or more visitors a day hopefully taliwind will help. I’m curious is taliwind tribes like Pinterest groups I’m still curious about taliwind tribes and would like to learn more. How many pins do you recommend to pin a day? How many pins in your opinion is to much to pin in a day? What is a good balance?Reply to Brittany
Hi Brittany, Thanks so much! Yes, I love Tailwind so much. It’s on autopilot for me. Manual pinning is a good method to drive traffic but you can’t pin all day!! If you have a new blog, I suggest to start pinning up to 20-30 pins (of your own) a day. Move up to 50-100 and if still low traffic, bump to 200. But, only do this if you are on a lot of group boards (over 100). If you are not, then you can’t pin often. The more group boards you have, the more you can pin. How much is too much? 200. I would only do that for a few weeks and then drop to 150 and then 100. I’m at around 100 with Tailwind and 45 of Board Booster.Reply to Elna
I had my doubts but after reading this, I’m convinced 🙂 Thanks so much for writing this detailed post! I wondered, how many pins do you make for every blog post? If you schedule say 50 pins of your own blog posts per day, are these all new images? That would mean a hella lot of work sitting on Canva making new images…Reply to Nanouk
Hi! I don’t make a lot of different blog posts for every post (I should, but I have no time!!). For popular posts (or ones where I THINK they will popular) I make up to 5. 🙂Reply to Elna
Do you need to be set up with various group boards BEFORE you join Tailwind?Reply to Linda
Hi Linda, You don’t need to join a lot of group boards before joining Tailwind. If you have a lot of personal boards and a lot of pins you can schedule 25-50 a day no problem.Reply to Elna
Hi Elna, Thanks so much for this post! I am a newbie blogger myself and have been reading loads and loads about Pinterest driving traffic and to use Tailwind/Boardbooster but I haven’t yet invested in one or the other because I keep going back and forth! I think Tailwind is ultimately going to be the winner for now. How much of the stuff do you pin that is your own content and how much is repinning of others?Reply to Alexandra
Hi Alexandra! That’s awesome. I love Tailwind a lot and it’s totally a time saver. As for my schedule, it varies. Since I belong to Tailwind Tribes I schedule posts from there of others and I have two blogs of mine that I share and affiliate posts and guest posts. So it’s a mix, but I do heavily promote my content more 🙂Reply to Elna
Hi Elna! Excellent post! Very detailed. My blog is a newborn and of course, like any new Mommy I am slowly getting to know my baby and her quirks haha. I have created a pinterest business acount just for my blog and really want to start using Tailwind but I’m not sure when is a good time to start using it. Should I build and post tons more content first? I have about 7-8 posts (complete newbie 🙂 ). How many do you recommend I have before I jump on the Tailwind Bandwagon? Thanks in advance!Reply to Jess
Hi Jess, That’s great to hear. For Tailwind, you can start using it now, just don’t pin too often. Get on more group boards and then you can pin around 25 times a day. With more posts you can schedule more and with more group boards you can schedule more! Good luck!Reply to Elna
That’s good to know! I will have to snoop around on their website and read some more so I can start using it soon. Thank you!Reply to Jess
Wow, Elna – 100 times per day. You are the Pinterest goddess! How do you keep up with that schedule – even with Tailwind? I think you could do a whole post on this. I am really enjoying your site and the knowledge that you share. Thanks so much!Reply to Neena
Hi Neena! Ha thanks! For me, 100 times a day is nothing! Tailwind makes it super easy. I just click my boards list and boom! It’s done 🙂 Thanks for stopping by!Reply to Elna
Thank you Elna for this inspiring post! I was just going to look into what Tailwind tribe is all about and the comparison with Boardbooster is very informative too! I’ll be checking out the tribes for sure.Reply to Joanna
Hi Joanna, Thanks so much! Have fun with the Tribes!Reply to Elna
Hi Elna, Great post about Tailwind – I am currently using them and I am very happy with the results so far. Question about how many pins you schedule a day. Did I see that correctly? 100 pins per day? I need to up my schedule. 🙂 Also, I contacted Tailwind about Tribes and here’s what was sent to me: Tribes is in an early alpha now, and the only to get access to the feature is to get a Tribe invite from somebody and accept it 🙂 Once you do you’ll see it in the menu on the left. We’re currently working on a way to allow people to search for Tribes and request to join them… but we’re still a couple weeks away from launching that! And until then, snagging an invite is the only method for now. Would you be willing to add your readers to your tribe? Thank you!Reply to Susan
Hey Susan! Thanks so much. Yes Tailwind is awesome isn’t it? I have a post on Tailwind tribes and anyone can be in my Tailwind tribe 🙂 Yes, I am pinning 100 times a day right now. I use to pin 200 times a day!Reply to Elna