8 Popular Blog Niches That Drive Traffic and Make Money (That Aren’t About Blogging Tips)

You see a lot of popular blogs out there, right?

Want to start a blog because you hear about how amazing it is?

You probably read popular blogs and wondering how they make money eh?

And even better – there are even mom bloggers making money blogging! Yes, if you’re a stay-at-home mom, you can start a mom blog!

So, I thought I’d share some of the most popular blogs for you. These types of blogs make money.

You may have been learning that the ONLY way blogs make money is if you….blog about blogging.

That’s not the case.

My other blog helps people become a freelance writer. It’s strictly a service-based blog and that provides most of my income.

I know so many other bloggers that don’t blog about blogging that are making a full-time income doing this. Let’s look at eight blog niches that you can start today and make money doing it!

These types of blogs are killing it!

Want to start your own mom blog that makes money? Check out my free course on starting a mom blog!

8 Popular Blogs Driving Traffic and Making Money

1. Sewing

Sewing and knitting is a HUGE niche on Pinterest. It’s a visual type of blog that fuels the creativity for other people. It’s no wonder that you can make money as a craft blogger.

Ashleigh of  Sewrella, is a stay at home mom and crochet designer. She used her experience with designing crochet patterns to make money with her sewing blog.


She learned that crochet is a huge niche online and she used this to help her grow her blog.

In the crochet niche of the internet, I’ve found one thing to be true – lots of people crochet, but not very many are publishing new patterns and putting out content. There is a very small group of crochet bloggers out there (spend any time on Pinterest and you’ll quickly name several) dominating the market.

Her blog income report shows that she made over $10,000 with ads, affiliate marketing and selling her patterns on Etsy.

Wow and amazing! Her blog is a type of blog that makes money!

2. Parenting Blog

Parenting is a profitable niche and one of the popular blogs new bloggers can start. Just think about it – there are entire stores dedicated to newborns and children. There are hundreds and thousands of products just for parents too.

This a niche that is also universal – moms are everywhere!

Carly of Mommy on Purpose is a famous blogger and also a stay at home mom who blogs about pregnancy tips and being a mom. She quickly grew her blog to over 200k pageviews and was able to make $5,000 a month in less than a year!

Her main methods of monetization are ads, affiliate marketing and products. You go mama!

3. Health

Health and wellness are HUGE niches online and one of the best blogs to start. It seems that universal topics where many people know about them become profitable blog niches. And that makes sense – you are speaking to a big chunk of people in the world.

While blogging about blogging is highly profitable, you are only really speaking to a very (VERY) small percent of people in the world.

So, if you want to start a blog, think about the global scale of your blog and define your niche that way!

Jessica of Easy Living Today is a mom who shares her love of eating healthy and living a fit life.

She mostly targets her help for other moms, but her blog opens up her niche to include women that want to be healthy.

Jessica says she earns $12,000 a month from her blog, but recently reported to make up to $20,000 a month with her blog. Amazing!

Her main ways for generating income is from sponsored content, ads, affiliate marketing and her own products.

It is possible to have a blog that make money just like Jessica.

4. Lifestyle

A lifestyle blog is a poplar blog with many different topics. These blogs usually target one type of demographic – new moms, college kids, pet lovers. Some bloggers think you can’t generate an income with a multi-topic blog.

The reasoning behind that is that a niche blog with one core theme speaks to one type of audience. If you can speak ONLY to them, you can help them with their problems (by promoting products and services to help them).

But, you can make money with a lifestyle topic!

Ashli  is one of the top bloggers in this niche. She is the owner of the Million Dollar Mama blogs about eight topics – from recipes to blogging to travel and more.

Ashli is a stay at home millennial mom that loves to blog about being a mom and finding creative ways to save and make money.

While she hasn’t posted a recent blog income report, I do know that she routinely makes $5000/month JUST from Amazon affiliate marketing.

This is a type of blog that makes money for sure!

5. Frugal Living

Did you know that saving money is one of the biggest niches on Pinterest? There are some massive group boards just for frugal living bloggers.

With my other blog, Smart Mom Ideas, I was going to go in the frugal living vein since one of the most popular posts on that blog is all about ways to save money. But, I found it hard to monetize.

How do you make money by giving tips to save money?

Jenny from This Tiny Blue House knows how!

What’s great about her blog is how ALIVE and thriving it is. She has created a loyal following who read her posts and comments on them. But not only that, her blog generates $1500 a month for her!

Her main monetization strategy is affiliate marketing.

6. Home Decor

Is your Pinterest feed filled with DIY projects and farmhouse decor? I love looking at pins for DIY projects to improve my home decor. It’s one of the best blogs on Pinterest – because it’s eye candy mamas!

Christy from the Harper House is a mom to three kids and started her blog, The Harper House, as a way to make money (and to share her love of design too!).



Her blog is filled with personal projects, new finds and interior inspiration. Her blog generates $6,000 a month from ads and affiliate marketing.

7. Newborn

Aren’t newborns just so darling and precious? But, they also come with a lot of products! From nipple cream to bottles to strollers and more.

Just like how the parenting niche is profitable, the newborn niche might be a tad more profitable.

One of the top bloggers in the newborn niche is Caroline of Swaddles n’ Bottles. She is making a killing with her traffic and income!

Her focus on her blog is all things baby. She’s a mom with little ones and she knows all about the newborn phase! She posts her income reports on her other blog, The Basics of Blogging.

Her most recent income report says her blog generated over $11,000 using affiliate marketing and ads.

That’s amazing!

8. Christian Blogs – Popular Blogs

Many people go online not to only solve a problem, but to connect on a deeper level with others and to help strengthen their way of life. The blogger behind the Christian blog, Arabah Joy, has built a very loyal following that absolutely love her words of wisdom.

Who would’ve thought popular blogs like a Christian blog can be profitable?

Arabah Joy’s monthly income is over $6,000, which primarily comes from eBook sales, printables and affiliate marketing.

Starting Popular Blogs – How to Make a Blog Popular

Reading about these income reports from niche blogs is inspiring! There are some common threads between what type of blogs make the most money.

1. Popular Blogs Love What They Write About

You can tell they are monetizing their passion. They love talking about home decor or craft projects. If you are interested in starting a blog, think about what fuels your creativity.

What hobbies do you enjoy doing the most and can you turn that into a profitable blog?

2. They Know About What They Are Talking About

These bloggers know the topics they are blogging about. They’ve had experienced with them or have picked it up along the way. My freelance writing blog, Elna Cain, is based on my experience as a mom and freelance writer.

I share my strategies for landing clients with little time and how to market your business for maximum results. I’m busy and I have to be efficient!

With your blog, write about what you know about and share that with your audience. I KNOW they would LOVE to hear your tips and advice!

3. They Found Something in Common

Many of these blogs are about universal topics – parenting, newborn, travel, crafts, home decor. While there are thousands of blogs in these “common” niches, you can stand out from all of them easily – share your experiences!

For me, Smart Mom Ideas, is a lifestyle blog about universal topics – being a new mom, saving money, pregnancy and toddlers.  While I’m working hard at monetizing it, I write posts that help a large portion of people – new moms.

4. Popular Blogs Use Affiliate Marketing as a Common Monetization Strategy

You may feel pressured to create an eBook or your own product, but really, the majority of bloggers just blog and do affiliate marketing. Many of my freelance writing clients solely do affiliate marketing and make a living doing this.

If you need help with your affiliate marketing strategy, check out:

Is This Your Year?

There ya go! Some popular blogs for you to check out.

This blog niche list of poplar blogs can help you start a successful blog mama! Is this the year that you start your blog? It can change your life for the better!

Leave a Reply


These are such great ideas. I wish all this was available in the 70’s as I was a SAHM!Reply to Jean
Hi Elna, this is really encouraging to hear. I guess I am in a money making niche as a parenting blogger focusing on health & wellness for moms and kids! I have just started with affiliate marketing. My first affiliate post with a product came out last week, so I will see how that does, and incorporate some more as I go along. Do you just put affiliate links in posts where they seem to fit, or if you are promoting a product, do you make a whole post about that? I put mine into my christmas shopping post, as that seemed to be a fit. Thank you for always having such great advice here!Reply to Nicole
Hi Nicole, That’s great you are starting on making money with your blog niche. As for your question, yes you can put affiliate link in your post to the products your promote but make sure you have a disclaimer on that post.Reply to Elna
Hi Elna, Once again you’ve written a value-packed post that’s bursting with your real-world ( no b.s. ) advice, and enthusiastic personality! Thanks for that…I was wondering why there’s rarely a mention of the pet niche, in particular the equine (horses) or equestrian markets? As a life-long horse owner, I can attest to the passion horses ignite, as well as the inherent cost of upkeep and supplies constantly needing to be replaced…I’m currently researching & planning content for my upcoming site / blog and find it daunting to say the least. May I ask your opinion regarding the market for equine writers? I’ve been told it’s exclusive and hard to break into? As always, I hope this finds you and yours safe, healthy, and blessed.. Jennifer RaeReply to Jennifer
Hi Jennifer, I’m sure the equine industry is lucrative and a great blog niche for sure! As for writers, I would search for equine writer in Google or in equine magazines!Reply to Elna
Hello Elna, thank you for such a wonderful insight. I’m an aspiring blogger, and I’ll be blogging about motivations and self development, do you think this niche can be profitable? I’ll be honored to have a few tip from you. Thanks once againReply to Jeremiah
Hi Jeremiah, Those topics are highly competitive and hard to rank in Google. If you want to blog about those topics then promote heavily on social and develop an audience on social to drive traffic and sales!Reply to Elna
Thank you for such great insight, you have given me enough courage to start a second blog centered around your recommendations. Keep up the good workReply to Joan
Hi Elna, Thanks for the insightful post and for all the interaction with the comments. Truly impressive and rare in today’s blogosphere. Question – I’m thinking about building a blog to help high schoolers prep for college. I’d ultimately like to have a product also for middle schoolers and one for elementry age too. The sites would contain key milestones for each year, tips, ways to stay motivated, working with teachers and school admins, technology, etc.. Do you think these ideas have any traction? Also, would you make these three different blogs or do you think I could combine them? Thanks for your thoughts. JonathanReply to Jonathan
Hi Jonathan, Thanks for your compliment! I enjoy taking a few minutes out of my day to engage with my readers 🙂 I really like your idea. I think you can have all ages under one blog as long as the focus is prep for college. One topic but diverse age groups is fine. There are many baby sites that also include toddlers and kids. Good luck!Reply to Elna
That makes a lot of sense. Thanks for your suggestions and now I just need to get to work :). Best of luck to you in 2021!Reply to Jonathan
Now I can understand how to start blogging and choose right niche to write. Thanks a lot for giving a such useful information ☺️Reply to SAAD
Hi Elna, This is an incredibly useful content. Thank you for all the help that you provide. You were such an inspiration to a coworker of mine that she started a blog last year, and she just informed me, a few weeks ago that she’ll become partime this coming year, and hopefully become a stay-at-home mom after about a year. I started an educational blog a few months ago ( ). But I’ve been struggling to make it profitable. However, I’m not giving up yet. Your articles gave me a lot of tips to try 🙂 ThanksReply to Elie
Hi Ellie, That’s awesome to hear! Yes, monetizing your blog can take a while, it’s not a “get rich quick” thing. Build your audience and provide useful content and then you can recommend products to them through affiliate marketing! Good luck!Reply to Elna
Hi Elna, This is Jane Fernandez have been experimenting blogging for motivation, exploring my skillsets for the past one year.Could find the radiance of your heart through your blog pages,ur content is incredibly useful.The fine chistled content makes me feel sufficient with whatever I search in your blog getting me to the crux point.Women no matter they always r an inspiration.My blogs are,…..Thanks for being there. Good luck forever….Reply to Jane
Hi Elna! Great read and great work. Is Shopify a good platform to start your blog on since it integrates with app that allow you to make bespoke branded products you can sell like made to order shirts etc.?Reply to Crystal
Hi Crystal, Thanks so much! Yes Shopify is a great platform that integrates nicely with your blog. Good luck!Reply to Elna
Hi Elna, tonight I read your article and found it helpful. I am a working mother and want to start a blog but with no idea of it. Can you help me in it? I am really excited to star a new thing.Reply to Sayanti
Hi! Thanks for reading my post! If you want to start a blog head on over to my post on how to start a blog as a mom + video tutorial: to Elna
Hi Elna, I’ve always wanted to start a blog but never knew where to begin. Thank you for all your tips. I used to be passionate about beauty and even tried doing a few beauty videos. I was too shy and critical about my videos to put out any content. Since becoming a mom, I find myself more passionate about helping other first time moms avoid some of my mistakes and fears I once went through….I’m the girl in the baby aisle who sees someone struggling to make a decision on a product and gives my two cents (lol). How would I attract traffic to my blog?Reply to Kiana
Hi Kiana, That’s fantastic that you are soo willing to help other new moms! I think a mom blog with that type of advice would be soo helpful to other new moms. As for generating blog traffic, check out my post on 54 traffic tips to help you grow! to Elna
Hi Elna. This was breathtaking. Truth is, starting a blog is one of the best online businesses out there, but where it sticks is dedication and patience. While all the above niches are awesome, my regard to a newbie is, stick with it till success because seeing these great niches, we might be tempted to host a blog on 3 niches at a time not knowing that the same hardwork your first blog required is what the next 3 will. Between, thanks for the write-up. And high fives to your awesome twinnies.Reply to Isuamfon
Hi! Thanks for your wise information! It’s easy to want to blog about everything, but to be truly successful, having one core niche is all you need 🙂Reply to Elna
Hi Elna. I always wanted to start a blog about personal development and motivation…I don’t know if that is profitable or pinterest friendly ? And do you that kind of niches can work without a youtube channel ?Reply to Sarah
Hi Sarah, Your niche is a tad vague and may not do well on Pinterest, but if you frame it and find good topics, then it can work! Motivation will be huge after all this pandemic stuff, so I can see a need there. Good luck!Reply to Elna
Hi Elna, I am interested in home organising and cooking My any topic become 600 words in word document . is it ok to post them ? and how do i attract visitors to my blog ?Reply to shanaya
Hi, A lifestyle blog on organizing and cooking might confuse Google but if you want traffic from social media that could work since they are both visual. Regarding the word count, 600 isn’t enough. I would start at 1,000 words and go up from there! For recipe posts, it’s not that important for word count since pictures and videos are also forms of content!Reply to Elna
Your posts are very well written and helpful. What are your thoughts on a Dad’s parenting /lifestyle blog as a niche?Reply to Simon
Hi Simon, Thanks so much! A popular blog is parenting sites so having one with a Dad’s perspective would definitely stand out.Reply to Elna
This was a very helpful read! I had absolutely no idea that blogging had anything as far as monetary gains are concerned at all. I thought that blogging was a source for personal release, venting or general information to help others. I’ve been home during this COVID-19 devastation, and I am looking for avenues for income. My life includes a very lengthy storyline and I have always- Always loved writing! I guess (out of lack of knowledge) that I have never pursued further into this, but I do very much feel that I have a story to tell that would be of interest to many. I would hope that it would actually save some lives. I’m just not sure if blogging is the answer, or if I should try to somehow blindly figure out a way to contact a publisher, in case that maybe a book would be better suited. I have no idea, but this is the first step of me trying. 🤞I hope you can help with some tips or advice 🙏 I appreciate you taking the time also to read this! 😊Reply to BrittLeigh
Hi Britt, Yes, blogging is a sustainable way to make an income, connect with readers and build a brand. I am amazed by how “far” my blog reaches people. A blog serves people and if you can inspire others, help others and just be there for others your blog will succeed. I just wrote a post on Personal Blogs and I featured the Everywhereist and she wrote a book based on her blog stories so you can definitely do that!Reply to Elna
I loved reading this. When I was laid off from my job two years ago, I thought about blogging. I just didnt know what to blog about. I am working as an insurance agent and would like to start blogging about insurance, however I dont know where to start. Can you tell me how to go about this?Reply to Chandra
Hi Chandra, Personally, I would blog about finance instead of insurance…maybe more about topics around insurance that is more Pinterest friendly or social media friendly. Of course you can have a “niche blog” and do affiliate marekting on insurance companies or products but you need to really understand that strategy. It’s better to start a blog and gain a loyal following and then tinker with niche sites!Reply to Elna
Hello Elna. I’m Joan. Do you think running a food blog will be profitable because I really want to monetize my passion as I’m a stay-at-home mom? Secondly, please how can I start because I really don’t have a clue? Thank youReply to Joan
Hi Joan, Food blogs are highly popular on social media, especially Pinterest. I would do round up blog posts like the 40 Best Instant Pot Recipes for Back to School think and source other sites for their recipes. Then I would create your own recipes and share that too! You should gain some audience and traffic easily that way! Good luck! If you need help starting a blog, check out my post on how to start a blog here: to Elna
I love poetry and would love to begin a blog for such….how would I find out if there is a there an “audience” for this? Could you point me in the right direction?Reply to Jamie
Hi Jamie, I’m sure poetry is a great niche and can be popular, but I feel those blogs are followed by the poet, so big poets with sonnets and books is how you can build a brand. Otherwise, I would pick something more lifestyle based to appeal to a larger crowd.Reply to Elna
Hii i want to start blogging im creative mind i make lots od crafts arts things but no one can intrsted in it what can i do i thought i want to try some health beauty tips so can u suggest me what can i start? PlssReply to Maryam
Hi Maryam, You can do a blog on healthy beauty tips if you want but this type of blog is more video based so if you are fine with that go ahead!Reply to Elna
Hi I am so interested in your course but want to know if you can do it in your own time frame. There is no deadlines etc. Can you work at your own pace …Reply to Tarina
Hi Tarina, Great question! Ready Set Blog for Traffic is a self-paced course. There are no deadlines! 🙂 Take your time with it!Reply to Elna
Thanks for the great info!! I have a-lot to learn as I am wanting to start blogging about Pop Culture. Any suggestions would be greatly appreciated!!!Reply to Kimberley
Hi Kimberly, Pop culture is a popular niche for sure, but it might be hard to market on Pinterest. I would stick to “common” profitable niches like fashion, makeup or beauty!Reply to Elna
Hi, I found your article after my search on Google and have enjoyed reading it. I’m Christy, from Africa, how can I also become a blogger here, I love to write and educate young people on how to connect with God, knowing our systems are different from yours, any clues?Reply to Christy
Hi Christy, The Christian niche can be a good blog niche for you! Follow other Christian bloggers and look to see how they write, what they write and how they monetize their blog!Reply to Elna
I enjoyed your article very much. Been wanting to create a blog about being a mom to a special needs child, autism to be specific. Through my experience in navigating this world, I have found that parents of children living with autism often need guidance and reassurance. I have also found that people are very curious to know what it is like having a child with autism. Often times are afraid to ask questions. I would like to answer their questions, no judgement, because I believe there are no stupid questions. But there are a lot of misconceptions. 1 in every 60 children are diagnosed with autism, so chances are…you know someone that is either living with autism or has a child with autism. Any thoughts?Reply to Trish
I’ve also written about my experiences with my child with autism and would like to start a blog about autism. I read your comment. I don’t know if you will get his reply to it, but I wondered if you have a blog now? I would be very interested in reading it!Reply to Jill
Hi Trish, I think that’s a great idea! In college I worked as an ABA therapists with children with autism. I worked closely with families and schools so I think your blog would be a value to moms with special needs children. Use low priced products to sell on your blog like printables and workbooks so you can start monetizing quickly!Reply to Elna
Do you know if Trish does have a blog on her autism experience/knowledge? I would be interested in viewing it. I’m not sure if she will get my reply here, so I’m asking you also. Thanks.Reply to Jill
Not sure! Might have to Google it!Reply to Elna
Am so blessed to have come across this your writeup, I have read many blogs about this but yours was most helpful. I have been thinking of a perfect topic to blog about, I think I should go to the direction of lifestyle. will I be able to earn blogging in that directionReply to Goodness
How would I go about making a vlog book. I have a crazy life/past and I feel I am comfortable enough to share it. However I do not want to write, but vlog about it, with each episode being 5 chapters kind of thing. What are your thoughts? Would writing a book be easier?Reply to Aaron
Hi Aaron, Most books are written. For vlogs that would be more Youtube related so maybe try that first?Reply to Elna
Nice article!!!i own a music blog tho bt I don’t get much traffic….very sad 😔 .I have blogged for about 7 months now And nothing to show for it…think I will switch to your ideas…thanks so much ElnaReply to Alexa
Hi Alexa, Sorry to hear that! Growing your blog really takes an understanding your audience and their pain points! Good luck!Reply to Elna
Thank you so much for this Elna. I have blogged about blogging for 4 months now and God: I feel jaded. I am definitely changing to a lifestyle blog. Thank you for affirming my thoughts on this.Reply to Ruth
Hi Ruth! Great to hear! Yes, sometimes blogging about blogging is a tad boring! I do my best to also write about working from home and time managment!Reply to Elna
I’ve had many health challenges since 1/26/2000 praise GOD he brought me out. I’m facing another challenge; DIVORCE after 52 years. I want to write a book/ blog but don’t know how, not computer literate. I want to give all praise to GOD/win souls for Him.Reply to Dorothy
I would be interested in reading your book/blog and your desire to share God to help others. Have you started?Reply to Jill
Hi Dorothy, So sorry to hear this but happy that you are turn this around. As for writing a book, just write it on your computer (Microsoft word). Then when you’re done find an editor and they can help you and then you can self-publish it! Good luck!Reply to Elna
Hey Elna, this postwas so helpful, thank you so much. I’ thinking of starting my own blog focusing mainly on self care, confidence and productivity, etc basically a personalized blog revolving around daily life. Will it be helpful for the audience? will it drive traffic?Reply to Simal
Hi Simal! You can definitely give it a go! Right now with the world in social isolation, productivity and mindset will be a big help for families!Reply to Elna